Plumping shampoo for devitalized and volume-free hair. Thanks to a truly complete formula, made with Collagen, Plant Keratin (from Rice and Soy Proteins), Hyaluronic Acid and Plant Stem Cell Extract, this shampoo is ideal for cleansing limp hair with no volume as it plumps the hair fibre, it nourishes and hydrates very dull hair and adds tone and volume.